Our Work in Healthcare

Counsel and communications, working as one, when the case is care itself.

Healthcare campaigns turn clinical excellence into a case donors can feel, whether the ask funds a new institute, a research breakthrough, or the care a grateful patient wants others to receive. Foster Avenue builds the strategy and the communications together, so the science and the human stakes carry equal weight in front of every audience. The projects below span health systems and academic medical centers.

Healthcare

Intermountain Health

The Primary Promise Campaign

Intermountain Health’s pediatric care spans a six-state, 400,000-square-mile network anchored by Primary Children’s Hospital, one of the nation’s top pediatric institutions. But when the system prepared to launch its first-ever fundraising campaign, no shared language existed to connect a beloved community hospital in Salt Lake City to pediatric care sites from Nevada to Alaska. Foster Avenue was engaged to build the strategic and communications foundation for a $500 million campaign from the ground up.

$500 Million

Campaign Goal

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Healthcare

Children’s Hospital of Philadelphia Foundation

Where Breakthroughs Begin.

A $1 billion campaign to accelerate the future of pediatric medicine.

CHOP had become two things at once: Philadelphia’s beloved community hospital and a global force in breakthrough pediatric medicine. The $1 billion campaign needed a narrative that could honor both dimensions, and create urgency across every audience.

Foster Avenue developed “For Tomorrow’s Breakthroughs”, a campaign rationale that unified four ambitious priorities under one future-focused theme, giving leadership language that worked in any room, with any donor.

$1B

Goal Met

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Let’s Talk About Your Campaign

Whether you’re planning, launching or strengthening a campaign already in motion, tell us where your campaign stands.