Campaign Counsel & Communications for the Modern Campaign
We tore up the industry’s outdate playbook to deliver the five elements that drive modern campaigns forward.
1

1
Use Communications as a Through-Line
We work with you to get it right, right from the start. Establishing the driving ambition and urgency of your campaign sets the table for stronger internal collaborations, and inspires your key stakeholders to rally behind your distinctive “Why?”
2

2
Find Message Resonance
Campaign communications can’t be mere “art projects.” The remedy: investing in a deeply resonant message that nimbly answers every donor’s crucial questions: why now, why here, why this, and why me?
3

3
Build Organizational Fluency
People give to people – people who can speak fluently about your organization’s future with authority and personal passion. With our strategic guidance, it won’t just be brochures and materials telling your story, but real individuals who can authentically convey the vision and impact of your campaign.
4

4
Equip Internal Communications Team
Our approach fosters a unified effort to ensure a cohesive execution of your campaign, eliminating silos and leveraging the collective expertise of your institution. As an extension of your team, we help you align all institutional stakeholders around shared messages, goals, and plans.
5

5
Expand the Campaign Payoff
Campaign are not measured in dollars alone; they must lift the brand, fill the donor pipeline, and set up campaign efforts to come. Put plainly, campaigns must go beyond an engaging tagline and sleek case for support… it must elevate internal capacities, raise the donor engagement bar, and leave a legacy of real, deep impact on the mission.