Leading timely change, built on timeless truths.
Drawing on our four decades of experience, we believe that a compelling
rationale must be the first step to a sound campaign plan.
That’s why we creatively meld campaign counsel and communications —
to build a resonant message, energize staff performance, inspire volunteers,
delight donors and exceed goals.
Before you ask how much, answer why.
The Great Reboot
Fusing campaign counsel and communications.
Using communications as the through-line, we help your organization
bind each campaign phase into a cohesive whole.
articulationPHASE
Clarifying the campaign’s essential connection to your institutional vision, we create a strong foundation for planning and stakeholder engagement.
planningPHASE
Building on the campaign’s firmly established rationale, we help you structure a sound campaign plan, enlist internal communicators, and seek early donor insights.
leadershipPHASE
Using tools that push beyond the expected, we help campaign champions achieve greater performance through a fluent command of the campaign message.
publicPHASE
Leveraging the campaign case to reinforce the institutional brand, we help you inspire a wider range of stakeholders to learn more and give generously.
wrap/pivotPHASE
As you pivot to new initiatives, we help you avoid post-campaign atrophy as you solidify internal capabilities and extend brand momentum.
100
+
campaigns
$35
+
billion raised
40
+
years experience
Recent Clients
Two companies, one team.
We proudly partner with consulting industry leader Marts&Lundy to fuse fundraising and communications strategies that drive campaign performance.
Insights
INSIGHTS | 10/16/2024
Adapt Your Message for Individual Donors Through Real Fluency
INSIGHTS | 06/27/2024
Foster Avenue Joins The Giving Institute
INSIGHTS | 06/10/2024
The Broken Road
MAJOR DONORS + DIGITAL—
Foster Avenue is the right brain of the 
platform.
In use at over 60 major institutions, Ovrture serves as a digital-first
channel for major prospect and donor communications.
